Content marketing is incredibly effective! In fact, 70% of organizations integrate it into their marketing strategies to boost site traffic and enhance search results effectively.
Well, you’ll be pleased to know that it’s much industry email list more affordable to launch and maintain than other digital marketing strategies. In fact, it costs 62% less!
In addition, content marketing revenue is expected to hit $107.5 billion by 2026.
Image via Statista
So, what comes next once you’ve created valuable blog posts, video content, and social media posts?
Enter content promotion; the next step of developed in the same style as friends increasing your web traffic.
Without a solid strategy to promote your content, even the best content may not reach its full potential. To ensure yours does, here are 13 content promotion tactics to boost website traffic.
What is content promotion?
Content promotion is the process of exposing your content to as many people as possible. The content could be a blog post, a sales page, an opt-in page, videos, gated content, podcasts, or other types of content.
Whatever the case, your job is to broadcast business fax lead that content far and wide. Your goal is to get as many eyeballs on the content as possible.
There are two degrees of content promotion.
First-degree content promotion involves actively sharing content with your existing audience. You link to the content in emails, social media posts, SMSs, and more.
Second-degree content promotion occurs.