Content is the reason why people watch NPO. Only people don’t watch NPO, people watch a program, then a broadcaster, then the NPO. NPO can only make itself more important by bringing the content better to the people, not by isolating it.
On the internet you need each other, isolation is hopeless
The success of online platforms
People sit where other people sit, and that is changing rapidly online. Broadcasters create content that we the power of remarketing want to see. Advertising agencies do everything they can to reach people online – everything. Why not the NPO? Facebook, Youtube and Twitter are the most popular online platforms. For these reasons:
They are visible on every site in the world (via tweets, likes and embeds). If a platform is not decentralized, it has no chance. If a site wants to be popular, you have to integrate popular platform functionalities.
It is an interdependence that the NPO completely ignores.
They want to reinvent the internet wheel, but NPO is not
Silicon Valley – that is evident from the aforementioned strategic setbacks. NPO is an umbrella for a variety of burkina faso business directory content production companies. On the internet you need each other, isolation is hopeless.
Content vision
I respect a strong vision, but it does not match the online reality. I also understand the desire for a clear brand. best practices for developing a solid lead nurturing strategy But pushing this so hard will destroy more than the NPO management would like. Most broadcasters agree on that, as is evident from all the responses. If everything ends up on one platform, everything really has to end up on it and that content must be able to be shared, embedded and used. But one thing (everything in one place) does not necessarily exclude the other (everything everywhere) does it?
