An opt-in form can help get more email and SMS subscribers so you can connect with your target audience even after they leave the site.
In this guide, we’ll show you how to easily create an opt-in form on your WordPress site. And not only that, let’s leave it looking impressive and add targeting options so you can maximize the number of subscribers you get.
Before we start the tutorial, let’s clarify what an optin form is and what it can do for you.
What is an Optin Form?
An optin form is a user subscription and email marketing form. It is a really powerful tool to grow your audience, build relationships with subscribers and create a lasting impression of your brand.
You can view the form on your site on pages, posts, footers, and sidebars.
But if you really want to increase your subscriber list, you need to make it worthwhile. You can do this by offering a lead magnet, switzerland phone number data such as an eBook or free guide. Then have the form appear at the right time and place when the user is more likely to sign up.
Once the user signs up, you can start a long-term relationship with him by email to keep him involved with your brand. This will make them return to your website to get more products, blogs, news and so on.
We will guide you on two different methods to create an opt-in form on your website.
Method No. 1 – Using OptinMonster:
OptinMonster is a powerful list-building tool that allows you to create impressive and optimized conversion forms that can be displayed on any website platform, including WordPress, Shopify, Joomla, and even HTML sites.
It is best suited for those who want advanced targeting rules, different types of campaigns, ready-made templates and advanced integrations.
Method 2 – Using WPForms:
Searching for a free WordPress optin form plugin? Choose WPForms if you want a WordPress plugin to create a simple opt-in form to add to posts, pages, and ready-made areas for widgets, such as the sidebar or the footer.
Are you? Let’s get started!
Method 1: Create an Optin Form in WordPress using OptinMonster
OptinMonster is without a doubt the best lead generation plugin for WordPress. It allows you to create all kinds of high-converting campaigns for your website, including pop-ups, floating bars, full-screen mats, in-line forms, slide-ins and coupon wheels.
This gives you many ways to get users to subscribe to your promotional and marketing emails. But you don’t want to bombard the user with many campaigns, and that’s where OptinMonster’s targeting rules come in.
You can add these rules to your opt-in form with just one click of a button. There is no coding involved. You can even ensure that people who have already signed up never see the opt-in form again.
There are more things you can do with the form. For example, you can sync it with your email marketing service, the pitfall of viewing everything such as Constant Contact, ActiveCampaign, or Mailchimp. Thus, when a person subscribes to your newsletter, their details can be automatically added to your email account. You can also add them to any automated funnel or series of emails you have set up to receive new subscribers.
The best part is that you can really see if your campaigns are working or not. OptinMonster comes with integrated analytics that include visitors, conversion rate, A/B testing, and more. In addition, you can connect it to Google Analytics for more detailed insights.
Now that you know why we chose OptinMonster as the best optin form plugin for WordPress, let’s get straight to the tutorial.
Step 1: Install OptinMonster
To start using OptinMonster, you will need to sign up for an account. They have plans for all budgets, starting at $9 per month. Therefore, you can choose a plan according to what you need at the moment and upgrade later as your site grows. In addition, b2b phone list there is a 14-day money-free money guarantee without risks.
Next, you should connect your account to the WordPress site. To do this, in the wp-admin panel, go to the Add Add Add page. Here, search the OptinMonster, install and activate the plug-in.
This is a free connector plugin that allows you to link your site to your OptinMonster account. Once enabled, you can create and manage all of your campaigns directly in your control panel.
If your OptinMonster account is open in another tab, it will automatically detect the account and sync it. You can also follow the setup wizard to connect the two accounts.
Now you can create your first optin form to grow your subscriber list.
Step 2: Create a new campaign
OptinMonster comes with several templates that make it very easy to create an optin pop-up form that matches your theme.
Just click on OptinMonster in the WordPress menu. This will open the control panel, where you will see options for creating new campaigns. We’ll show you how to create a pop-up, but you can also choose any other campaign and the steps below will remain pretty much the same.
This template allows you to add a lead magnet to your opt-in form. This is the best way to get visitors to sign up. You can create freebies like download eBooks, checklists, hints sheets, PDF guides, and more. Then you can allow visitors to download your lead magnet in exchange for signing your newsletter.
Then you will see a pop-up window in which you can name your campaign for internal use. Then you can click the Start Building button and it will open the campaign builder.
Step 3: Customize the Optin form
OptinMonster comes with a drag and drop builder, so it’s easy to use by anyone. You will see a live preview of your campaign along with a left-editing taskbar.
In the Content tab, you can also change the action that occurs when a user clicks on that button.
By default, OptinMonster displays a Successful View. You can customize this view on the Success tab at the bottom.
Feel free to explore the OptinMonster settings, functionality, and customization options here. For example, in the same menu at the bottom, you will see a Yes/No option (Yes/No).
This allows you to create double opt-in forms.
Don’t forget to press the Save button to store your changes. Next, we will show you how to set targeting rules.
