Home » How to Set Up Google Analytics 4 on WordPress (2023)

How to Set Up Google Analytics 4 on WordPress (2023)

In this definitive guide, we’ll detail everything you need to know about Google Analytics 4.

We’ve simplified as much as we can and left aside all the details so you can learn about GA4, set it on your site and start tracking right away

Let’s delve deeper into the subject.

What is Google Analytics 4?

Google Analytics 4 (popularly known as GA4) is the latest version of the Google analytics platform. It’s like an updated version of Universal Analytics, with which we are all already familiar with.

Here’s a look at the new Google Analytics Control Panel:

Setting up GA4 is easy, but you’ll have to relearn how to use a new platform. Many of the reports you may be used to don’t exist on the new Google Analytics 4 platform. However, they can be reintroduced later.

In general, vietnam phone number data you can expect GA4 to have a learning curve, but it will give us new and advanced ways to measure and analyze traffic like never before.

If you’re new to Analytics, you’ll need to set up GA4 on your own. We know that the GA4 setting seems intimidating, but we are here to walk you on the easiest way to do that.

How to configure Google Analytics 4?

You can set up Google Analytics 4 on your own, but there is a technical process to follow. This process is not beginner friendly and you need to have a basic knowledge of coding your site. Therefore, anyone who does not have technical knowledge will end up avoiding this change for as long as possible.

Fortunately, for WordPress users, there is a much easier way, which is MonsterInsights.

MonsterInsights is the best analytics plugin for WordPress. It allows you to easily connect your website to Google Analytics. In fact, tips and tricks for sharing and being shared it only takes a few clicks and there is no coding involved. This makes MonsterInsights the most beginner-friendly solution to set up GA4 on your WordPress site.

That’s just to name a few examples. And we’re not kidding when we say there’s no coding involved. You can activate these reports by clicking a button or using add-ons.

Get the MonsterInsights now “

That said, let’s start with an easy step-by-step tutorial to set up Google Analytics 4 on your WordPress site.

Step 1: Set up your Google Analytics account

If you’re new to Google Analytics, you’ll need to sign up for an account. If you already have Universal Analytics set up, skip to Step 2.

Open the Google Analytics website and use the Get started today button in the top right corner of the page.

If you already have a Google account, b2b phone list you can log in to it or click the Create Account link to create a new Google account.

When you are logged in, click the Start Measuring button on the next screen.

On the next page, enter an account name for your Google Analytics account. Different data sharing settings will now be displayed. You can check all the boxes here and click Next.

If you want to configure the two properties simultaneously, after entering the property name and choose the time zone and the currency, click the Show advanced options link.

Simply activate the toggle button here to create a Universal Analytics property. You will need to enter the URL of your site and select the check box to create both properties.

Once you click the Next button, Google will ask you to fill in your company details. Then click on the Create button. Google may display a pop-up asking you to accept the Google Analytics Terms of Service. All you need to do is select the check box and click I Accept.

After that, you need to connect Google Analytics to your website. This is where the coding part usually comes in, but not today. We will use MonsterInsights to make the connection quickly.

Step 2: Set up MonsterInsights

To connect your site to GA4, you need to enter the Google Analytics tracking code in your WordPress website code. This is a technical procedure, and if you don’t know what you are doing, it could damage your site.

With MonsterInsights, all you need to do is click a few buttons and the plug-in will take care of all the back-end encoding for you.

To get started, you’ll need to sign up for a MonsterInsights account. Then, within your account, you will be able to download the plugin file, which will need to be installed on your WordPress site.

In the WordPress admin panel, navigate to Add New Plugins and click the Upload Plugin button at the top.

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