For the KPN brand, 100 people work on social media. A large part of them are part of the webcare team.by the webcare team. In addition, there is a social media team of 15 people that deals with campaigns, social media strategy and the previously mentioned developments.
KPN uses Salesforce software technology
Most visuals for the narrowcasting screens and video walls were custom-developed in close collaboration with Salesforce. In addition, Radian6 is used for social listening in the departments. Daan’s team has trained 500 users for this purpose. They use Radian6 to analyze social data relevant to taiwan phone number librarythem via specific search queries.
In order to plot social data on the fault map in the SQC, the data is matched with the KPN database. When the social media handle of the user is known in the system, the location can be determined accurately on the basis of the postcode at street level. Based on the volume, these messages are displayed on the map. The sentiment is also shown here. In addition, these messages are used by the fault manager application on kpn.com based on the retrieved postcode.
Do you manage the social media channels for your organization?
Are you responsible for writing messages for the Facebook or Twitter account? Are you the planner who makes the world health organization estimates sure messages are published? Then you should know these 10 important things about social media!All communication
10 eye-openers
The visual below was developed by Kryptonite Digital with ten eye-openers that will make you alert again. Did you search engine optimization mails know, for example, that the best time to publish your messages varies per platform? And that we not only use Google to search for information but also social media such as Facebook and Twitter?
