A few months ago, when Taylor Swift perform in Argentina, a casual event drew attention to a chemical toilet brand: […]
Digital Marketing
Digital Marketing
What is Influencer Marketing?
From Oprah Winfrey mentioning her love for fri chicken to Ellen DeGeneres’ epic selfie, the impact of influencers on social
Digital Marketing
American host Oprah Winfrey
This is a platform that offers a wide range of tools for competitor analysis , keyword research , ranking tracking
Digital Marketing
Common mistakes in SEM
When it comes to SEM , I spoke with Marina Do Pico, our Mid-Senior PPC Analyst, and she shar with
Digital Marketing
Tools and resources for SEO and SEM
There are a wide variety of tools that allow you to monitor and control your SEO and SEM strategies. The
Digital Marketing
The negative impact of non-responsive websites
E-commerce performance can be severely compromised by websites that aren’t mobile-friendly. Non-mobile-friendly sites force visitors to pinch and zoom or
Digital Marketing
The importance of responsive design
Responsive design is a web design approach that allows a website to adapt to the user’s screen size and device.
Digital Marketing
Advantages of responsive design for e-commerce
Increased sales, customer engagement. T and loyalty are just a few of the many ways responsive design can improve an
Digital Marketing
The number of websites that have switched
to responsive design demonstrates its importance. In the first quarter of 2023, more than 90% of all websites worldwide had
Digital Marketing
Tools for image optimization
Image optimization is an important step in ensuring website performance, and there are numerous tools available to help you do
Digital Marketing
Optimize your image names
One element of image optimization that’s often overlooked is the name of the image file itself. Poorly named images can
Digital Marketing
Best practices for image optimization
Now that you know the basics of image optimization, it’s time to put them into practice. In this section, we’ll