lead generation

Each touchpoint forms a dot on your customer journey map. Obviously, every customer will follow a different route, but when

We have discussed the basics of touchpoints. Now, let’s discuss them in detail. Touchpoints are usually designed. In other words,

In fact, Google Analytics can provide you with all the information you need. If you have been using Google Analytics

Send emails asking visitors about their experience with your brand Once you’ve built a relationship with your subscribers, ask them

2. Understand your customers’ goals, needs and expectations What does your target audience want? What does  more than just a

6. Use performance metrics to identify key areas of opportunity Performance Indicators Indicators should be tracked to understand consumer behavior. For example, website

This is straightforward . A customer journey map outlines a customer’s touchpoints and activities. It all started with an inner decision: “I

Whatever content you create, it needs to have a strong and obvious call to action that makes it clear what

. YDesigning the best lead nurturing workflow takes effort and a lot of testing. We’ve handpicked some best practices that

Q2. What channels can you use to nurture leads?  There are countless channels you can use to improve your lead