Every company has its own frequently us communication channels. For example, take stock of whether e-mails from management are actually read. If employees are dealing with a daily overload of e-mail, the expect response to a . A call to join the new platform is small. Therefore musk is extremely optimistic about the market prospects of humanoid robotsadjust your communication channels . A and devices to how you want to reach the (intend) platform participants. For example, an app is better for people who are on the road a lot, and a website is more suitable for people who work behind a desk. Physical communication in the form of brochures works well in one case, while in another case a call via e-mail or a physical meeting appears to be much more effective.
Practical tip
In a village in a small municipality, residents were allow to think online about the new zoning plan. Here we distribut ‘zoning plants’ to attract people to the online platform. In exchange for their e-mail address, the residents receiv a plant. This was very successful, partly because many residents had already heard about the project. They appear to have read the call for the project in the local newspaper, while it was assum that it would hardly be read. The combination of the newspaper article and the physical invitation with a gift motivat the residents to register digitally and think along.
3. Do not appoint a ‘functional’ project manager
It is important to appoint someone as project leader of the digital workplace who is at the heart of the search engine optimization mails company. Someone who knows exactly where to go with questions, who can think along about what will and will not work and who plays a central role in the network of the intend platform participants. Often someone is just appoint for this role, while it requires very specific communication skills and the necessary digital knowlge/experience.
You can make a lot of estimates yourself and rely on previous experiences, but remember: every practical training with a focus company is different and so is every target group.
