One of the most powerful weapons you have as the owner of a WordPress site is analysis. You can use your data and standards to make more informed decisions and help you better understand your audience.
In this way, Google Analytics presents one of the best ways to gain data insights, such as site performance, Google Analytics to WordPress user behavior, and traffic patterns.
In this article, we’ll look at the best ways to set up Google Analytics in WordPress.
Ways to integrate Google Analytics into WordPress
As a website owner, you should always have access to reliable and up-to-date data to administer your website efficiently.
Each metric offered by Google Analytics can be analyzed to help you understand your past and present data, allowing you to predict the future performance of your website.
As you can see, bulgaria phone number data Google Analytics offers a lot of data that can quickly become confusing, even for experienced users.
In addition, Google Analytics is a standalone platform that can be difficult to set up because it requires coding experience. You also need to add a tracking ID to your website code and perform other processes to fully implement it.
A small mistake can lead to inappropriate tracking or breaking your site.
That’s why adding Google Analytics directly to your WordPress dashboard is more convenient and the perfect solution. This ensures that you collect all the information about your site in the WordPress dashboard, without having to leave the back end.
Addition of Google Analytics through MonsterInsights
MonsterInsights is the best plugin to add Google Analytics to WordPress. It is an easy-to-use plugin that transforms complex data into actionable, practical and easy-to-understand insights.
Its advanced features can help you better track site-specific aspects such as click-through rates, conversion rates, and popular content. You can do all this without complex processes, coding experience and extra steps such as Google Tag Manager, Google Site Tag and child themes.
This is by far the easiest way to handle the technical process of setting up Google Analytics without worrying about breaking your site or putting the crawl ID in the wrong place.
MonsterInsights is a highly customizable plugin that allows you to customize the desired Google Analytics metrics in an easy-to-understand structure and language.
For these reasons, thresholds and evaluation formulas MonsterInsights is the best way to add Google Analytics to your website.
Check out our detailed analysis of MonsterInsights here.
Step 1: Sign up for Google Analytics
To start adding Google Analytics to MonsterInsights, you will need a Google account. If you don’t have one, just sign up to get it. It’s free of charge.
Then open the Google Analytics website and go to the Get Started Today button.
Log in to Google Analytics with your Google account and locate the Start Measuring button.
Then create an account name for the site you want to track.
You can add multiple tracking IDs to the same Analytics account, which allows you to monitor all your sites in the same place. This ensures that everything is simplified, reducing confusion and duplicity of work.
In the pop-up window that will appear, b2b phone list mark the permissions you want to grant to Google Analytics and go to Next.
On the next screen, you will add Property Details. A property can be a website or an app that you want to track. Enter the property name, time zone, and currency, and then proceed to the next page.
The next step is to provide details about your company. On this page, you will add the category of the sector and the size of the company.
In the following window, Google Analytics to WordPress tell Google Analytics how you intend to use the platform. Check the objectives boxes applicable to you and proceed to Create.
Step 2: Set up MonsterInsights
With everything configured in the Google Analytics dashboard, go to the WordPress dashboard to configure MonsterInsights.
Go to Plugins” Add new. In the plug-in repository, look for “MonsterInsights”. Then install the plug-in and activate it.
If you want to learn more about this, Google Analytics to WordPress check out our tutorial on how to install a plug-in.
While the free version of MonsterInsights helps add Google Analytics to your WordPress dashboard, consider getting MonsterInsights Pro on the official plugin site for advanced features.
MonsterInsights Pro can be particularly useful for ecommerce by offering advanced metric measurement tools such as title analyzers, coupon reports, conversion tracking forms, and user journeys.
Step 3: Connect MonsterInsights to Google Analytics
After the plugin is successfully installed and activated, MonsterInsights will automatically direct you to start the configuration wizard. The setup wizard offers a simple line progress bar to help you follow these simple steps.
