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Integrations and Compatibility

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ActiveCampaign integrates with 900+ third-party tools, including:

  • E-commerce: Shopify, WooCommerce, BigCommerce

  • CRM: Salesforce, Zoho CRM

  • Lead Generation: Typeform, OptinMonster, Thrive Leads

  • Payment Gateways: Stripe, PayPal

  • Webinar Tools: Zoom, GoToWebinar

  • Analytics: Google Analytics, Facebook Pixel

These integrations ensure your data ceo email list flows seamlessly across platforms, allowing for more informed decisions and automated actions.

Pricing Plans

ActiveCampaign offers four main pricing how to switch from shopify to woocommerce (in the right way!) tiers (as of 2025), based on your contact list size:

  1. Lite – Email marketing, basic automation, and support for up to 3 users.

  2. Plus – Includes CRM, lead scoring, SMS fans data marketing, and integrations.

  3. Professional – Adds advanced automation, predictive content, and site messaging.

  4. Enterprise – Designed for large organizations with custom reporting, dedicated support, and advanced security.

Plans scale based on contact count, so you only pay for what you need.

Pros and Cons of ActiveCampaign

Pros:

  • Advanced automation without complexity

  • Deep CRM and e-commerce integration

  • Excellent deliverability rates

  • Strong customer support and educational resources

  • Scalable for businesses of all sizes

Cons:

  • Slight learning curve for beginners

  • No free plan (only a 14-day free trial)

  • Pricing can rise quickly as contacts grow

Best Practices for Email Marketing with ActiveCampaign

  1. Clean Your List Regularly
    Remove inactive subscribers to improve deliverability and keep engagement high.

  2. Use Tags and Segments Wisely
    Tag users based on behavior to send personalized, relevant content.

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