Usually, to create a sales funnel, you would have to hire a sales and marketing expert to set it up for you. But we are here to tell you that this is no longer the case.
There are tools that allow you to set up a sales funnel with automated processes to boost sales and profits. Therefore, Sales Funnel in WordPress you don’t need to have experience in marketing, conversion optimization, and website automation.
Follow this step-by-step guide to create a high-converting sales funnel that really generates results.
To start, let’s clarify what a sales funnel is and what you need for it to work.
What is a sales funnel?
In simpler terms, a sales funnel is a customer journey from entry to your website to checkout.
Any funnel creates a clear path for users to follow, portugal phone number data so that they can move forward step by step to perform an action on their site. So, for example, if you have a lead funnel, it will take the user, step by step, from reading your blog to the subscription to your newsletter.
With a sales funnel, you won’t have to guess what works and what doesn’t. You will have a strategic plan to improve sales and grow your business.
4 stages that every sales funnel needs to have
It’s likely that your online store already has a sales funnel that you don’t know about. Maybe you just need to improve the existing funnel.
For example, you may be using content marketing where users access a blog post “click on a product link” they view the product page’ checkout.
This is a sales funnel. But is it working for your company? Is it really generating sales? What can you do to improve it? What else can be added to the funnel without interrupting the user experience?
This is where you need to know the 4 basic stages of the sales funnel (known as the AIDA structure):
- Awareness session: in the first stage, the visitor takes notice of his brand. This may include a product, service, offer, or your company as a whole. Here, you want to get the attention of the consumer using blog posts, SEO results, ads, tweets, Facebook ads and so on. At this stage, your users are at the top of the funnel and you want to attract potential customers to your site.
- Action phase: Now we are at the bottom of the funnel. The visitor takes action to buy your product, sign up for your service or become a member. It goes from visitor to customer.
When the customer takes action, strategies to scale ur online store it doesn’t mean that their funnel needs to end. The funnel can continue at different stages to keep the customer engaged in their brand.
You can have them opt out of receiving marketing emails and your newsletter. Then you can send emails to share new blog posts, alert them about sales and promotions, and send your catalog. This way, you can get them back to your site to make more purchases.
Examples of good sales funnels
There are many tutorials out there that show how to set up a sales funnel, but the truth is that there is no one-size-fits-all sales funnel.
The sales process and marketing strategy that works for your store may not work for another. You need to find out what best helps convert visitors into customers on your website.
If your customers are more active on social media, b2b phone list start there and direct them to your site.
Here are 5 examples of sales funnel you can use:
1. Landing Page “Checkout Page” Upsells and Cross-sells” Thank you page
2. 2. Blog post “Objective Form” Email Series” Product Page “ Checkout” Confirmation Page
3. Landing page “ Chatbot” Sales Representative “ Offers Page” Checkout” Newsletter Subscription Page
4. 4. News article “Memberlock Registration Popup” Account Dashboard
5. . 5. Instagram Post “ Link in the bio” Offer Page “Registration Form” Payment Gateway” Word of Thanks You Page “E-mail confirmation
This way, Sales Funnel in WordPress you can create a sales funnel that works best for your business. Next, we’ll show you the easiest way to set up your WordPress sales funnel.
How to Set Up a Sales Funnel in WordPress
We created this guide in 6 easy steps to set up your first sales funnel that really generates results.
Step 1: Get the Right Tools
If you want to create a sales funnel that actually works, you’ll need the right tools. Therefore, to begin with, we will list the best free and paid tools you can use.
SeedProd: The best landing page builder with ecommerce features, payment gateways, lead generation blocks, Sales Funnel in WordPress and sales funnel options.
OptinMonster: The best conversion optimization tool to direct users at the right time and place for them to take action on your site.
WPForms: :The best WordPress form builder that allows you to create any required form, including opt-in forms, registration, login, appointment scheduling, booking and more. You can even create product catalogs and accept online payments without an ecommerce setup.