So, that’s it! (In return for asking and posting on my Facebook wall) as a blogger. I know we are all busy and this will take time, but trust me, it will be worth it. You will have better success working with them if you understand what they are trying to achieve with their blog. Understand how PR reports to internal and Spokesperson and Blogger external clients. Typically, you’ll get a continuum of metrics including readership, pageviews, and even bounce rate. If a PR professional asks for these numbers and you don’t want to provide them, please understand that you may be giving up a free opportunity (or any PR opportunity I will provide). Research, research, research.
I know not everyone has access to paid
PR tools like Vocus, Burrelles, Cision, etc. to build their database, but please don’t send out mass emails or use unsubscribes to reduce your list. This is called spam. Use united states phone number tools to create databases and then read blogs. Read the About page. Read the comments. You will have a better understanding of who you are selling to or who you are targeting. Learn how to say no. If a publicist or marketer contacts you about content that interests you but it’s not a good fit for your blog, say no. All kidding aside, you can’t please everyone.
Spam is the worst, and so are mass emails
If I get one more damn email press release that says “if you want to send a reporter or run this in your own campaign section” I’m going to send it home to a PR pro, I Singapore Phone Number List promise Send you a poop bag. Understand that PR does not control the story; blogging is no different.
