Marketing skills

Tuesday often tops the list for best open and click rates. Wednesday and Thursday also show strong performance. Monday is […]

1. Analyze Your Own Data Use your email service provider’s analytics to identify when your subscribers open emails. Look for

Email marketing is not just about sending newsletters. It involves: Building and managing contact lists Designing visually appealing emails Personalizing

Why Pursue an Email Marketing Certification? 1. Increase Your Employability and Credibility In a crowded job market, having an email

Most certification courses include a blend of theory and practical exercises covering: Email Marketing Fundamentals: Understanding the basics of email

Mailchimp offers certification focusing on the use of its platform, email design, list management, and automation workflows. It’s perfect for

Analyzing successful email campaigns from well-known brands can provide insights into effective strategies and tactics. 4. Review Compliance Guidelines Make

Email marketing remains essential because: Direct Access: Emails go straight to the subscriber’s inbox, cutting through social media algorithms. Personalization:

Transactional Campaigns Order confirmations, shipping updates, and receipts that provide important information and reinforce brand trust. Step 1: Define Your

Leverage email marketing platforms to automate sequences and send at optimal times based on subscriber behavior and time zones. Step

Serve different content blocks to segments within the same email, enhancing relevance. 5. Optimize for Accessibility Make emails readable by

Email marketing companies are specialized service providers that assist businesses in planning, executing, and analyzing email campaigns. Automation, list management,