Have you ever googled yourself? Have you ever googled someone else? The answer to the second question is undoubtedly ‘yes’. What applies to you, also applies to others and that means that you are also being googled. What is then shown, is largely within your own control. Especially when (potential) business relations google you, it is important to be aware of what is shown and how you can influence this.
Beyond social media profiles
Google is generally the place to start your search. Whether it’s a former classmate, business contact, singapore phone number library or a professional who has been recommended to you, you type their name into Google and start looking. Social media networks inevitably come up; LinkedIn, Twitter and other media, if used by the person in question, will probably be visible on the first page of the search results. They offer a good source of information, but these profiles are not very objective; after all, they are managed by the person in question.
No problem if you are curious about the relationship status of your ex-boyfriends. But for the curious user looking for an objective picture, these profiles are only one part of the picture they are looking for. Especially for business contacts, self-managed channels alone are not enough. People look for messages from external sources, for external validation. As such, self-managed profiles are important, but certainly not enough for a reliable picture. By doing it yourself, you can create this reliable picture and protect yourself against potential damage to your reputation.
An optimal online reputation
For an optimal online reputation, a mix of social profiles, own sites and external sources is used well. The aim here is to give interested parties as complete and objective an image of yourself as possible. The first page of the search results for a search for your own name (first and last name) search engine optimization united states america is the place where this image and therefore the reputation is created. The first page for a person’s name typically consists of 10 search results. A row of images can be one of these, leaving 9 text results.
A well-varied first page that creates a clear and reliable image is, for example, structured event marketing agencies as follows:
Own (office) website
