Google can display listings as different types of content, such as events, music, organizations, people, products, recipes, reviews, software applications, videos, etc. Many When it comes readers of this site will be familiar with this concept, but for those who aren’t, here are some examples. When considering rich snippets, consider whether they will increase click-through rates compared to regular listings. Rich Snippets – Events Rich Snippet Events Rich Snippets – Events Rich Snippets – Music Rich Snippet Music Rich Snippets – Music Rich Snippets – Recipes Rich Snippet Recipe Rich Snippets – Recipes Don’t forget to take a look at the list of rich snippets currently supported by Google . I have found that in many cases, enhanced listings have the effect of increasing CTR, which of course improves rankings.
There’s a lot of exciting research
Being done to prove this point, and most of it points out that having rich snippets brings in more visitors . 3. schema.org vs open graph In some ways, sample american phone number schema. Posting part of the shema.org FAQ page : While Facebook’s Open Graph serves its purpose, it doesn’t provide the detailed information search engines need to improve the user experience.
Even when marking up content via Facebook’s
Open graph, schema.org gives you a new way to provide details about specific entities on the page . Some have speculated that Google’s navigation UK Email List segmentation will tie more closely to shema.org’s markup. Leading to a design similar to Facebook’s segmentation dropdowns in search. In fact, to some extent we are already aligned with this concept. Incidentally , Facebook’s graph search seems to make good use of the open graph protocol. Please check the dropdown. Facebook Search Engine facebook graph search As Google continues to connect entities and categorize them with the help of shcema.org, navigation will likely closely follow schema.org’s approach.