Omnicom overcomes inflation and grows 7.5% in the third quarter of 2022

Omnicom Group presented its results this Tuesday and announced an organic growth of its global revenues of 7.5% in the third quarter of 2022, with a double-digit organic increase in precision marketing, public relations and commerce and brand consulting . In these last three months it has reached revenues of 3.44 billion dollars , which represents an increase of 8.4 million dollars. Comparing these results with those of the third quarter of 2021, Omnicom has grown due to an increase in organic growth revenue of $257.7 million . Acquisition income, net of disposal income, decreased by $32.7 million (1%). The impact of foreign currency conversion represented a decrease of 216.6 million dollars (6.3%) Organic growth in Q3 2022 compared to Q3 2021 increased across all core disciplines: 5.9% for Advertising & Media, 16.3% for Precision Marketing.

Salary costs increase

For Public Relations, 11.1% for Commerce category email list and Brand Consulting, 5.0% for Health, 3.9% for Execution and Support, and 2.3% for Experiential. By geographic markets , growth has been distributed as follows: 7.6% for the United States, 11.5% for the United Kingdom, 6.0% for Euromarkets and Other Europe, 4.4% for Asia Pacific , 13.1% for Latin America, 7.7% for Other North America and 12.2% for the Middle East and Africa. Salary costs increase According to the company, operating expenses increased by $4 million to $2,897.4 million, 1% more compared to the third quarter of 2021. Salary and service costs, which tend to fluctuate with changes.

Solid results according to Omnicom CEO

They consist of salary and related Marketing List costs, and costs of third-party services. In total, salary and service costs increased by $14.3 million , or 0.6%. Salary and related costs increased $18.8 million, 1.1% more than last year primarily due to increased organic revenue, increased headcount and increased customer-related business activities. On the other hand, third-party services costs decreased by $4.5 million (0.6%), mainly due to the sale of the businesses in Russia in the first quarter of 2022. Selling, general and administrative expenses decreased $8.6 million (9.1%) to $86.4 million. “Solid” results according to Omnicom CEO Operating profit increased by $4.4 million to $546 million compared to the third quarter of 2021.

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